Our Range

Ritual

Our Coast

Born in Streaky Bay · South Australia

Made for the hair you bring home from the sea.

Made by people who work the coast and the land, for hair that’s lived in—simple, quality formulas for real everyday people.

Discover the range

Book an appointment with KC’s Hair Salon

Call KC’s Hair · 08 8626 1326

32° South logo watermark

The current range

The daily coastline ritual.

Everyday hair care and styling essentials, available exclusively in store.

Everyday hair care and styling essentials, available exclusively in store.

The 32° South shampoo and conditioner range

Fresh & Lightweight

Cleanse Shampoo & Conditioner

In store only

A lightweight cleansing and conditioning duo for normal, uncoloured or fine hair. The shampoo delivers an exceptionally fresh, deep clean while the conditioner offers soft, easy manageability for everyday use.

Full ingredients

Gentle Everyday Care

Family Shampoo & Conditioner

In store only

An extra-gentle shampoo and conditioner duo for the whole family, including children aged two years and up. It helps make everyday washing tear-free, softens knots and leaves hair easier to control and comb.

Full ingredients

Define & Hydrate

Curl Shampoo & Conditioner

In store only

A curl-focused wash-and-care duo for curly, wavy or frizzy hair. The shampoo gently cleanses and moisturises for a smoother finish, while the lightweight conditioner hydrates, enhances natural curl shape and helps minimise frizz.

Full ingredients

32° South Blonde Shampoo and Conditioner

Tone & Brighten

Blonde Shampoo & Conditioner

In store only

A toning shampoo and conditioner duo for blonde, grey or brassy hair. The pigments balance yellow and grey tones for a cleaner blonde or silver finish while helping hair feel hydrated, replenished and smooth.

Full ingredients

Refresh & Soothe

Peppermint Shampoo & Conditioner

In store only

An invigorating cleansing and conditioning duo for a refreshed scalp and revitalised hair. Peppermint and menthol help clarify build-up, soothe dryness and itching, and leave normal to dry hair feeling clean, hydrated and fresh.

Full ingredients

Hydrate & Nourish

Moisture Shampoo & Conditioner

In store only

A moisture-focused cleansing and conditioning duo for medium to thick or dry hair. The shampoo targets the driest areas to lock in hydration, while the lightweight conditioner helps diffuse moisture through the hair for immediate, long-lasting softness.

Full ingredients

Coming soon

Volume & Body

Volume Shampoo & Conditioner

In store only

A lightweight volume-focused shampoo and conditioner duo for fine, limp hair. The sulfate-free shampoo cleanses without weighing hair down, while the conditioner delivers instant, lasting volume and helps protect vulnerable strands from damage.

Full ingredients

32° South Argan Oil

Nourish & Shine

Argan Oil

In store only

An ultra-light, alcohol-free hair serum for medium to long hair of all densities. It delivers instant shine and long-lasting rejuvenation, helping to seal split ends and moisturise each layer of the hair strand for a healthier, silkier finish.

Full ingredients

Repair & Protect

Split End Serum

In store only

A lightweight yet deeply nourishing leave-in treatment for dry, damaged and frayed hair. It helps seal, smooth and rebuild thin ends while fortifying hair against future damage for a silky, shiny, easy-to-manage finish.

Full ingredients

Repair & Protect

Repair Spray

In store only

A moisturising Repair Spray that is lightweight and non-greasy, filled with vitamins and minerals to help make breakage a thing of the past. Best used on highly damaged hair caused by bleaching or consistent heat styling.

Full ingredients

Coming soon

Gentle Everyday Care

Detangler Spray

In store only

A lightweight, non-sticky and non-greasy spray that reduces knotting, tames unruly hair and helps protect the cuticle surface. It softens and detangles while providing anti-frizz benefits for regular use on all hair types, including children aged two years and up.

Full ingredients

32° South Heat Spray

Protect & Shine

Heat Spray

In store only

A lightweight heat-protection spray for all hair types that shields hair from heat while creating luminous shine. It increases gloss on dull, dry hair without weighing it down, while helping add body, texture and an easy volume boost.

Full ingredients

Deep Repair

Repair Mask

In store only

A deep repair treatment for dehydrated, undernourished and damaged hair. Hydrolyzed quinoa and argan oil help moisturise, strengthen and restore shine to even severely parched hair. Best suited to medium to thick density hair, though fine hair can use it when needed.

Full ingredients

Texture & Volume

Ocean Mist Spray

In store only

A light-hold styling spray for all hair types, made with mineral-rich fine sea salt and hibiscus flower extract. It adds volume and a natural matte, effortless finish for an easy second-day beachy look with a light tropical scent.

Full ingredients

Texture & Lift

Volume Powder

In store only

A re-workable, lightweight styling powder for all hair types, especially fine hair. Its mineral formula absorbs natural oils and product residue to deliver maximum body, dry texture and a matte finish without water.

Full ingredients

32° South Curl Spray

Styling | Intensive Treatments

Curl Spray

In store only

An everyday styling spray for curly hair that tames frizz and enhances natural curl shape. It smooths, hydrates and adds texture and volume.

Full ingredients

Styling Men

Boost Powder

In store only

An anti-gravity volume styling powder for men with a matte finish. It is easy to apply, lasts all day, and can be styled and restyled whenever needed.

Full ingredients

32° South Styling Pomade

Medium Hold

Styling Pomade

In store only

A water-soluble styling pomade with medium hold and healthy shine. It rinses out with water, leaving hair conditioned with a soft, healthy feel and a tobacco-vanilla fragrance.

Full ingredients

32° South Styling Paste

Strong Hold

Styling Paste

In store only

A water-soluble styling paste with powerful hold and minimal shine. It adds volume, thickness and structural definition, with a pleasant vanilla-and-herbal fragrance.

Full ingredients

Sunset view through the 32° South salon window in Streaky Bay

From the shoreline

Botanicals that move with the tide.

Formulated with coastal botanicals, each essential is designed to do its job beautifully — straightforward care, lasting softness and no unnecessary fuss.

A considered formula

Nothing unnecessary.

Our shampoos and conditioners are free from sulfates, parabens, ethoxylates, propylene glycol, petrochemical cleansers, phthalates, DEA and silicones. No product is tested on animals.

Our place

A salon shaped by the coastline.

32° South is made and shared from our Streaky Bay salon — a space for good hair, easy conversation and a slower rhythm by the water.

Call KC’s Hair · 08 8626 1326

Book an appointment with KC’s Hair Salon

Palm fronds overlooking the Streaky Bay shoreline
32° South salon chairs overlooking the water
Interior of the 32° South salon

Streaky Bay · 32° South

Born on the coast. Made for the life it inspires.

Born on the coast. Made for the life it inspires.

Born on the coast. Made for the life it inspires.

32° South takes its name from the latitude of Streaky Bay, South Australia — a place of salt air, wide horizons and rituals that move at nature’s pace.